Researcher, Centre for the International Business of Sport, Coventry University England
PresentationDefining corruption in Sport - Play the Game 2009 (PP Pdf.)
Sam has recently joined CIBS, coming to Coventry University to work with Professor Chadwick. Her PhD, in conjunction with Play the Game, is investigating the nature of corruption in international sport and its impact on marketing strategy.
Her other research interests include sponsorship in sport and marketing strategies in elite sport.