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Themes at the Olympic Congress


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News from around the web
News and views selected by staff at Play the Game. Click the title to read a summary and follow the link to read the story
• London Olympic organisers asked to explain ethics of sponsorship deal -

Amnesty International has now added its voice to the mounting pressure on the organising committee...[more]

• Sports Movement agrees on unified strategy to tackle irregular betting -

Under the leadership of the International Olympic Committee (IOC), the sports movement today agreed...[more]

• Time for IOC to learn from new medias that appeals to young people -

Communications guru Martin Sorrell advised global sports leaders at the IOC Congress in Copenhagen...[more]

• Fidel Castro congratulates Brazil with the election of host for 2016 Summer Olympics -

Rio’s Olympics Win Is ‘Victory of Third World,’ Castro says. Source: Bloomberg.com[more]

• Brazil: Moving from second to first rate country -

After having been chosen as host for the 2016 Summer Olympics Brazil will transform sporting...[more]

The Digital Revolution

Sports reporting as well as reporting in general has been undergoing a change the last decade. New types of media have emerged, new communication channels that call for on-the-fly reporting like Twitter. How should the Olympic Games adapt to this new media?

And what happens when the athletes themselves become the reporters and sources of information at the big sports events through their own Twitter account. Should this be permitted or does it raise the opportunity for corruption to take place?

There is an ongoing tightening of restrictions surrounding the taking of images at sports events, especially concerning the updating of web sites with the latest photos from a match while it is still on. Does this constitute infringement of freedom of the press? Does the fact that spectators and fans are capable of uploading images and publishing them pose a problem to the sponsor and media deals made with the sports organisation?

Does more sport on TV mean that people actually play more sport or does it just mean that the professional game is better funded. Is professional sport using the revenue generation possibilities provides for by the digital revolution for the benefit of sport for all or not?

 




Links relating to the Digital Revolution

New Media Age
English magazine focusing on new media and how businesses can use interactive media channels to improve their business.
The link is to the New Media Age sport section

SportBusiness.com
The SportBusiness Group publishes SportBusiness International magazine, TV Sports Markets newsletter, various intelligence reports and produce conferences tailored to individual sectors. It covers all sports, all, countries and all sectors and also publishes a free daily newsletter, Newslines, with news about the global sports industry. The link is for their media section.
 
Intellectual Property Watch
Intellectual Property Watch is a non-profit independent news service that offers reports on the interests and behind-the-scenes dynamics that influence the design and implementation of international intellectual property policies.

Open Letter to VANOC Media Relations and Press Operations from Social Media Makers

 




 




Play the Game articles on the Digital revolution

Digital media could boost smaller sports (Play the Game Magazine 2007)

 




Send us your suggestions
Something missing? Have you come across information that could futher improve the coverage of this theme or would you like to make your own contribution, please let us know. You can contact us at stine@playthegame.org

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