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In 1997, 109 sports journalists and researchers from 34 countries gathered at Sport, Media and Civil Society ind Denmark to engage in a newly emerging debate. They discussed doping in professional cycling, the way sport was turning into showbiz, and the conflicts of interest that came along with globalisation.  They formed the Sports Intelligence Unit, an international network.

Go to our
Knowledge Bank to study the papers from this first international media event ever dealing with sport politics and culture. 



Some comments from participants and speakers in 1997:

In my 40 years in Olympic and other reporting I have never experienced such warm-hearted and valuable exchanges between young and old international colleagues.

Neil Allen, senior sports editor and reporter, The Times and London Evening Standard, speaker at the first world conference.

The seminar at Vingsted was really an eye-opener. To those of us in the developing world it was wonderful.

Anthony E. Amoah, Graphic Corporation, Ghana, participant at the first world conference.

By uniting journalists from the North and the South, the organisers has created space for thorough reflection on contemporary sport, its context and the way it is regarded by the media. 

Jacques Secretan, Telex, magazine of Swiss Federation of Journalists, participant at the first worldconference.

There were remarks about lack of pauses. That merely expressed the fact that the lectures were so good that people felt a need to discuss rather than just attack the coffee and talk about the weather.

John Idorn, senior sports journalist, Denmark.

Thanks for the superb organisation of the seminar in Vingsted.

Professor, Dr. Roland Renson, Catholic University of Leuven, Belgium

Thanks for keeping us alive in the networking spirit after our successful seminar in Vingsted.

Stephen Rweikiza

Sports journalism with world class.

Dansk Presse, magazine of the Danish Assocation of Newspaper Editors

A resounding success.

Sports Editor Ip Ting Wah Shan, Le Mauricien, Mauritius

Journalists were stunned by the revelations from the 17 lecturers.

Pamela Batenga, journalist, The New Vision, Uganda

I was surprised by the high level of your organizing skills and I really appreciated the positive atmosphere at the seminar.

Gintaras Jakavonis, journalist, Lithuania

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